Yet again, I'm in the throes of another IT Band flare up (which, awfully enough started up during mile 8 of my 1st marathon attempt) and, yet again, I find myself googling the universe for answers.  With every flare up, I've come across this "Save Yourself from IT band Syndrome"  site for $19.95... I'm tempted to buy, but also, in a word - cheap.  I can't seem to find any reviews of the program and I'm hoping that someone has invested in the program and has some insight about it, good or bad.

Thanks

http://saveyourself.ca/tutorials/iliotibial-band-syndrome.php

Never had ITB.

All I can say is the two friends I personally know who had it, switched to motion control shoes (ICK) and it went away.  Eventually they got away from them and the ITB didn't come back.

That's all I have.

I had ITB issues years ago and went to www.julstro.com and with their help it went away pretty quick.  Basically it promoted using a dowel to massage out your quads really getting good stretches on your quads, hamstrings and calves.  You might also check into shoes with a little more stability.

Just seconding the aggressive rolling and ITB stretching (if you can actually stretch the thing) and ITB release type of stuff.  I still don't own a roller, but I do use a 2 litre bottle of coke so it's pretty solid, rolling using that works well, either working up and down the ITB, or, if it's too painful weighting the area that hurts, holding for a few seconds, moving slightly, repeat, and so on.  The amount of weight I can put onto the bottle is generally an indication of how tight or knotted the ITB is.  Also massaging by hand or  using one of those massager things (the knobber or whatever it's called...yep, great name) on knotty areas can really help too.  It does hurt to roll and massage, but it seems to really help.  Rolling before and after a run, plus before bed seems to help sort it out for me, as well as the stretching and so on.  I keep up with the stretching post-run because it's part of my stretching routine and because I find it helps me (I know some people get no benefits from any post-run stretches) but I only tend to roll when things are feeling a bit tight in the knee area, and generally just a couple of short sessions of rolling are enough to get things back to normal before any pain or true symptoms of ITB tightness kick in.

Just coming off a bout of this myself.  Stretching is good but strengthening weak muscles (usually glutes) is also important.  I do this exercise with the resistance band. http://www.youtube.com/watch?v=NgyBLtfU6ho&feature=related

Walk sideways 25 steps, knees bent, with the band around the ankles and then reverse directions, returning to where you started.  Repeat the exercise again.  You will feel it in your butt.

Avoid downhills like the plague for the time being and limit your mileage.  I find that faster running doesn't irritate the band as much.  Ice the band after running.  Save your 19.95.  It is better spent on the foam roller, resistance bands or a good physical therapist who will work with you individually.

Foam rolling for ITB should be along the outside of the thigh from knee to hip - that helps me whenever I get twinges. And it should hurt until you get tears in your eyes! LOL